local SEO

Important Ranking Factor & Audit for local SEO

“To put it in the as much as simplest keyword terms, local SEO is a best process for optimizing a website to appear in local search results.”

google algorithm updates

Confirmed: Google Core Search Ranking Update Happened last Week.

Last week we saw massive ranking fluctuation in Google SERPs. There are many webmasters who reported  about the ranking changes in Google SERPs on various forums. There are no official words from google about this update and I thought it Penguin related, but it’s not a penguin.  Finally, Google confirmed about this update and it was a core algorithm update means its quality updates.

Penguin 4.0 is coming

Is Penguin 4.0 coming in January 2016?

We know It’s been over a year now but there hasn’t been any official Penguin update from Google since October 14, 2014. Webmaster trends analyst Gary Illyes was quoted as saying:

“The new Penguin update will make webmaster’s life easier a bit and for most people it will make it a delight.”

brand-reputation-management

Social Media Reputation Management – Strategies to Handle Negative Reviews

“Character is like a tree and reputation like its shadow. The shadow is what we think of it; the tree is the real thing.”Abraham Lincoln

There are a lot of misconceptions about online reputation management. Many marketing executive fail to understand how poor online reputation management has a big impact on company’s revenue and can damage company sales.

Instagram Marketing

6 Instagram Marketing Tips to Build Authority in Your Niche

Do you know how to use Instagram for marketing your business? Do you get interaction with your prospect? Do you know how to get more Instagram followers?

Here are some tips that will help you get started. To make the most out of your customer interactions on Instagram, your images and descriptions need to be prominent and your marketing strategy should be clear and specific.

Social Media for Lead generation

A Blueprint to Turn Leads into Customers with Social Media

How do you convert leads into customers and sales? What can you do to move off the crowd and get people to notice what you say?