Google Analytics

Google Analytics Public Demo Account Available To All

On August 3, 2016 Google announced the Google Analytics Demo Account that any Google user can access with solid and useful data, set up correctly, in Google Analytics.

Online Video Trends for 2016-2017

Important Trends in Online Video for 2016/2017 You Need to Know

YouTube an online video sharing site which was founded in February 2015 with three friends Chad Hurley, Steve Chen and jawed Karim. The website caught the attention of internet users and advertisers in very short term period and juts few months after Nike became the first international brand to utilize the YouTube video platform when they uploaded its first video for brand and product awareness.

local SEO

Important Ranking Factor & Audit for local SEO

“To put it in the as much as simplest keyword terms, local SEO is a best process for optimizing a website to appear in local search results.”

google algorithm updates

Confirmed: Google Core Search Ranking Update Happened last Week.

Last week we saw massive ranking fluctuation in Google SERPs. There are many webmasters who reported  about the ranking changes in Google SERPs on various forums. There are no official words from google about this update and I thought it Penguin related, but it’s not a penguin.  Finally, Google confirmed about this update and it was a core algorithm update means its quality updates.

Penguin 4.0 is coming

Is Penguin 4.0 coming in January 2016?

We know It’s been over a year now but there hasn’t been any official Penguin update from Google since October 14, 2014. Webmaster trends analyst Gary Illyes was quoted as saying:

“The new Penguin update will make webmaster’s life easier a bit and for most people it will make it a delight.”

brand-reputation-management

Social Media Reputation Management – Strategies to Handle Negative Reviews

“Character is like a tree and reputation like its shadow. The shadow is what we think of it; the tree is the real thing.”Abraham Lincoln

There are a lot of misconceptions about online reputation management. Many marketing executive fail to understand how poor online reputation management has a big impact on company’s revenue and can damage company sales.